
Jose-Luiz (JL) is a seasoned executive leadership coach and former COO of Salesforce UK & Ireland, bringing over 30 years of Fortune 500 leadership experience to his role as Executive Director of the Breakout Programme at Boardwave. With an extensive background spanning finance and operations across multinational technology corporations, JL has navigated complex growth environments throughout his distinguished career, from his early days as a controller to leading Global Finance Business Partners at Salesforce and serving as Board Observer for Salesforce Ventures' strategic investments.
Drawing from his deep operational understanding of matrix organisations and his lived experience leading teams of all sizes, JL now channels his expertise into developing executive leaders. As a certified Integral Development Coach, he creates transformative spaces for reflection and solution design, helping leaders develop collaborative behaviours that drive meaningful change within their organisations.
JL serves as Executive Director of Boardwave's Breakout Programme, where he oversees the strategic development and delivery of our peer learning sessions. He works closely with our network of experienced Moderators, who skillfully facilitate environments where leaders present their business or leadership challenges, can truly hear themselves think, and learn from one another's experiences.